I Tested Amazon FBA in 2025: 6 months, Honest Results

Ten years ago, only 1 million sellers operated on Amazon FBA. Today, that number has exploded to over 9.5 million sellers, with 3,500 new entrepreneurs joining the marketplace every single day. The competition seems absolutely overwhelming, and you’ve probably seen countless YouTube videos and TikTok posts showcasing Ferraris, mansions, and inflated revenue numbers that make you wonder if any of it is real. However, what most of these “gurus” never show you is the complete picture, the actual expenses, the real profit margins, and the honest truth about what it takes to succeed on Amazon in 2025.

That’s exactly why we decided to conduct a transparent experiment. We launched a brand new product with a completely fresh listing to definitively answer one crucial question: Does Amazon FBA still work in 2025? Moreover, we committed to sharing every single detail with you, the startup costs, the monthly expenses, the revenue, and most importantly, the real profit. After six months of selling, the results are nothing short of remarkable, and they prove that despite the massive competition, Amazon FBA remains one of the most powerful opportunities for building passive income.

Throughout this article, you’ll discover the exact strategies we used to generate over $54,000 in revenue and nearly $25,000 in profit within just six months. Furthermore, we’ll reveal the one massive mistake that cost us over $10,000 in lost sales, so you can avoid making the same error. Whether you’re a complete beginner or someone who’s been considering Amazon FBA for a while, this transparent case study will show you exactly what’s possible when you approach Amazon the right way, with passion, strategy, and authentic value creation.

Table Of Contents
  1. The State of Amazon FBA in 2025
  2. The Three Ways to Sell on Amazon FBA
  3. The Passion Product Formula for Amazon FBA Success
  4. Finding and Launching Carnivore Jerky
  5. The Real Numbers: Month-by-Month Results
  6. The Bold Test: Cutting PPC Advertising
  7. Six-Month Performance Summary
  8. Critical Success Factors and Strategies
  9. Biggest Mistakes and Lessons Learned
  10. Why You Can't Do This Alone
  11. Taking Action: Your Amazon FBA Journey Starts Now
  12. Frequently Asked Questions

The State of Amazon FBA in 2025

The state of Amazon FBA in 2025

Amazon FBA’s Dominance Continues Growing in E-Commerce

Amazon has transformed into an absolute powerhouse. The company boasts a staggering $2.3 trillion valuation. It captures nearly 40% of all e-commerce sales in the United States. Nevertheless, what most people don’t realize is crucial. Two-thirds of all products sold on Amazon come from third-party sellers. These are everyday people just like you and me who have built successful businesses on the platform. This isn’t just Amazon selling their own inventory. Rather, it’s millions of entrepreneurs creating real income streams by offering unique products to hungry audiences.

The opportunity becomes even more compelling when you consider the numbers. Amazon attracts over 86 million visits to their marketplace every single day. Last year alone, they generated over $630 billion in sales through their website. Additionally, 57% of all online shoppers in the United States begin their product search directly on Amazon. This means your potential customers are already looking for products exactly where you’re selling them. This built-in traffic is something that would cost millions of dollars to generate on your own website.

Real amazon FBA Success Stories From Real People

Real people continue achieving remarkable success on this platform. For instance, our student Juliana launched a unique padded bra. She generated over $100,000 in her very first year. Similarly, Calvin sold bamboo organizers and reached $400,000 in his first year. AJ created cocktail cards that brought in over $500,000. Brent took his Sear Pro torch to over a million dollars in sales. These success stories demonstrate the genuine potential that still exists on Amazon.

However, here’s the critical context that changes everything. These sellers started their journeys a few years ago, before the competition became even more intense. Consequently, the burning question remains. Can someone starting fresh in 2025 still achieve similar results? That’s precisely what we set out to prove with our carnivore jerky launch. The answer will surprise you.


The Three Ways to Sell on Amazon FBA

Ways to sell in Amazon FBA

Amazon Selling Method One: Retail Arbitrage

Understanding your options for selling on Amazon is absolutely crucial before you invest a single dollar. The first method, called retail arbitrage, involves finding products sold at discount prices. You then resell them on Amazon for a profit. For example, you might discover speakers on Walmart.com selling for $249. Those same speakers are listed on Amazon for $499. You would simply purchase them from Walmart, send them to Amazon, and keep the profit. While this sounds appealing on the surface, it’s incredibly difficult to scale into a sustainable business.

Amazon FBA Method Two: Wholesale

The second approach, wholesale, allows you to purchase products at wholesale prices from sites like GlobalSources.com. You then flip them on Amazon for full retail value. Consider a cobweb duster that costs $16 wholesale but sells for $40 on Amazon. The profit margin looks attractive. However, you’re competing directly with dozens or even hundreds of other sellers offering the exact same product. Consequently, you’ll find yourself in constant price wars. You’ll watch your margins evaporate as everyone races to the bottom just to make a few sales.

Method Three: Private Label (The Wrong Way)

The third method, private label, seems more promising at first glance. You can find products on Alibaba, like a baby stroller organizer that costs just $1.81 to manufacture. Then you sell them on Amazon for $21, generating over $136,000 in monthly sales. Nevertheless, generic private label products face the same fundamental problem. You’re selling commodity items that anyone can replicate. When 4,000 new sellers join Amazon daily, standing out becomes virtually impossible. This happens when you’re marketing the exact same product as everyone else.

The Winning Strategy: Passion Products

This is where the game changes completely. The only way to truly succeed on Amazon in 2025 is by creating passion products. These are unique items marketed directly to niche audiences who are desperately waiting for someone to solve their specific problems. Instead of competing on price with identical products, you compete on value. You build a genuine brand that cheap copycats simply cannot replicate. This approach transforms Amazon from a race to the bottom into a pathway for building sustainable, passive income.


The Passion Product Formula for Amazon FBA Success

Why Passion Products Win

Carnivore-approved beef jerky packaging designed for Amazon FBA niche market with clean label and premium branding

The Passion Product Formula represents a fundamental shift in how you approach selling on Amazon. Rather than searching for generic products with good profit margins, you start differently. You begin with categories you’re genuinely passionate about. Then you identify underserved niche audiences within those categories. This passion becomes your competitive advantage. You understand the audience’s pain points, desires, and frustrations in ways that generic sellers simply cannot. Moreover, when you create products you actually care about, the work feels less like a grind. Instead, it becomes a meaningful mission.

The Core Principles

The core principle is elegantly simple yet incredibly powerful. Find a hungry niche audience, identify their unmet needs, and create something unique that solves their specific problems. For instance, instead of selling generic protein powder to everyone interested in fitness, you might create a specialized electrolyte blend. Target people following the carnivore diet. This specificity allows you to command premium prices. You build loyal customer relationships and create a defensible brand moat. This protects you from competition.

Building Your Amazon FBA Brand Story

Building a passion product also means developing a compelling brand story. This story must resonate emotionally with your target audience. People don’t just buy products anymore. They buy into brands that reflect their values, identity, and lifestyle choices. Consequently, when you create a product rooted in genuine passion and marketed to a specific tribe, you’re different. You’re not just another seller competing on price. You’re a solution provider that your audience actively seeks out and remains loyal to over time.

This formula has proven successful across countless product categories. It continues working exceptionally well in 2025. The Passion Product Formula program teaches you exactly how to identify these opportunities. You’ll learn to develop unique products and build brands that stand the test of time. Rather than chasing quick profits with generic products, you’re creating sustainable businesses. These businesses generate passive income for years to come.


Finding and Launching Carnivore Jerky

Amazon product listing for carnivore jerky showing Prime badge, customer reviews, and optimized title for Amazon FBA success

Amazon FBA Product Research Phase

Our journey began with curiosity about the health and lifestyle category. We focused specifically on the rapidly growing carnivore diet movement. Using Helium 10, a powerful research tool that costs just $50 per month, we identified a significant trend. People were adopting this diet but struggling to find suitable snacks. The research revealed that jerky was one of the most sought-after snack options. Yet most brands packed their products with additives, preservatives, and ingredients that violated carnivore diet principles. This gap represented a perfect opportunity for a passion product.

Creating Your Amazon Product and Brand

Armed with this insight, we set out to create carnivore-approved jerky. Our goal was to genuinely serve this hungry niche audience. The product development phase involved partnering with FBA Creatives (Get 40% OFF with code TRAVIS) to design compelling packaging and branding. This would resonate with our target customers. Since we already had this incredible in-house team, our design costs came to $0. However, you could easily use platforms like Fiverr, Upwork, or 99Designs if you’re starting from scratch. The key was creating a visual identity. It needed to immediately communicate “clean, carnivore-friendly, premium quality” to anyone browsing Amazon.

Finding the Perfect Manufacturer for Amazon FBA

Finding the right manufacturer proved absolutely critical to our success. While many sellers default to Alibaba for overseas manufacturing, we knew better. Consumable products, especially food items, benefit tremendously from US-based manufacturers. After searching Google for “carnivore jerky manufacturer,” we discovered an amazing partner in Southern California. They not only understood our vision but genuinely got excited about the product. This enthusiasm led them to provide free samples. They worked collaboratively to perfect the recipe. This demonstrates why building strong manufacturer relationships matters so much.

The Financial Investment

The financial investment to launch was remarkably reasonable. Our first production run of 1,000 units cost approximately $4,600. Shipping from our US manufacturer ran just $60. We spent $50 on Helium 10, $30 on a UPC code from GS1, and $39.99 for our Amazon seller account. Since we already had an LLC and trademark from our existing carnivore electrolytes brand, those costs were zero. All told, we invested roughly $4,780 to launch a product. This product would generate over $54,000 in revenue within six months. That’s a truly remarkable return on investment.


The Real Numbers: Month-by-Month Results

Amazon FBA monthly expenses showing manufacturing, referral fees, FBA fees, PPC advertising, and profit margins

Launch Period: The First 12 Days

Launch day arrived at the end of February. We immediately saw sales start flowing in. During those first 12 days of selling, we generated over $1,100 in revenue. This felt incredibly validating. However, revenue tells only part of the story. This is where most fake gurus stop talking. After accounting for manufacturing costs ($112 for the 55 units sold), the numbers changed. We paid Amazon’s 15% referral fee ($183), FBA fulfillment fees ($249), and inbound transport costs ($100). We also invested in strategic PPC advertising ($670) and lost $100 during this initial period.

While losing money might seem discouraging, we understood something crucial. Amazon is fundamentally a long-game business. The PPC advertising spend was a strategic investment. It was designed to generate immediate sales and signal to Amazon’s algorithm that our product deserved attention. When you launch a new product, Amazon needs to see sales momentum. This helps them rank you higher in search results. Therefore, by front-loading our advertising spend, we were essentially paying to jumpstart the snowball effect. This would lead to organic sales down the line. This approach proved absolutely essential to our subsequent success.

Month One: The Breakthrough in Amazon FBA

March 2025 marked our first full month of selling. The results completely exceeded our expectations. We generated $14,661 in revenue by selling 774 units of carnivore jerky. This was far beyond the “couple thousand dollars” we had cautiously hoped for. Even after investing approximately $1,400 in PPC advertising and covering all manufacturing and Amazon fees, we walked away with over $5,600 in profit. This single month proved something important. Launching new products on Amazon in 2025 not only remains viable. It can be incredibly lucrative when you apply the right strategies.

Months Two and Three: Building Momentum

The momentum continued building throughout April and May. We generated nearly $25,000 in combined revenue and over $10,000 in profit. We maintained our PPC investment at around $1,400 per month. Our organic rankings steadily improved as satisfied customers left positive reviews. Our sales velocity increased. By this point, we had clear proof. Amazon FBA still works exceptionally well in 2025. However, we wanted to test something even more important. Could this product stand on its own without heavy advertising?


The Bold Test: Cutting PPC Advertising

Amazon FBA startup cost breakdown totaling $4,780 including inventory, Helium 10, UPC codes, and seller account fees

June: Reducing Ad Spend by 87%

In June, we made a strategic decision. It felt simultaneously exciting and terrifying. We slashed our PPC advertising spend to just $180. This was a dramatic reduction from the $1,400 we’d been investing monthly. This experiment would reveal something critical. It would show whether we had successfully built enough organic momentum for the product to generate sales naturally. Moreover, we wanted to prove to you that following the Passion Product Formula creates businesses differently. These businesses don’t require constant advertising investment to remain profitable. The results would determine whether we had truly created a sustainable passive income stream.

July: Eliminating Ads Completely

July brought an even bolder move. We stopped PPC advertising completely, cutting our ad spend to zero. This represented the ultimate test. We wanted to know if our product, branding, and customer satisfaction had created enough organic ranking power to sustain sales. Many sellers would consider this move reckless. This was especially true during the critical early months of a product launch. Nevertheless, we believed strongly in our product and the passionate niche audience we were serving. The carnivore community was growing rapidly on social media. Word-of-mouth marketing was beginning to work its magic.

The Validation

The results from these two months validated everything we teach in the Passion Product Formula. Despite reducing advertising by 87% in June and eliminating it entirely in July, we still generated over $8,000 in revenue in June. July brought $6,300 in sales. Even more impressive, we maintained profitability. We achieved nearly $9,000 in combined profit across both months. This proved beyond any doubt that we had created a product with genuine staying power. Customers actively searched for it and purchased it based on its merits rather than paid advertising.

These numbers demonstrate the true power of building a passion product. This beats chasing generic private label opportunities. When you create something unique that serves a specific niche audience, you build organic momentum. This momentum compounds over time. The early advertising investment acts as fuel to launch the rocket. But once you reach orbital velocity, the product generates sales naturally. This is the definition of passive income. It’s absolutely achievable on Amazon in 2025.


Six-Month Performance Summary

six month performance summary for Amazon FBA

The Total Revenue Picture

After slightly under six months of selling carnivore jerky on Amazon, the total numbers tell a compelling story. We generated over $54,000 in total revenue. This demonstrates strong market demand and excellent product-market fit. However, as we’ve emphasized throughout this article, revenue alone means nothing. You must account for all the expenses involved in running an Amazon FBA business. This is where transparency becomes crucial. It’s exactly what separates real success stories from the inflated numbers fake gurus love to showcase.

The Real Profit Numbers

After deducting all startup costs, manufacturing expenses, Amazon fees, PPC advertising, and every other cost, the picture became clear. We took home nearly $25,000 in profit. This represents actual money in our pocket. It’s the kind of profit that most people would be thrilled to earn from their regular 9-to-5 job. Furthermore, based on our current trajectory and the continued growth of the carnivore movement, this single product is on track. It will generate over $50,000 in profit during its first year. Potentially much more as we scale.

Reality vs. Hype

While these numbers might not represent the “Ferrari and mansion money” you’ve seen in those flashy TikTok videos, they represent something far more valuable. They represent reality. This is the honest truth about selling on Amazon today. This happens when you approach it strategically with passion products rather than generic commodity items. Moreover, this is just one product. The techniques we used are completely repeatable. We’re already working with our team to launch additional products in the carnivore brand. We’re creating a portfolio of passion products that will multiply these results.

The Scalability Factor in Amazon FBA

The real opportunity becomes clear when you consider the scalability. If one well-researched product can generate $25,000 in profit in six months, what happens when you launch two products? Three products? Five products? Suddenly, you’re looking at a legitimate six-figure passive income business. It operates while you sleep, travel, or spend time with family. This is the true promise of Amazon FBA in 2025. It’s absolutely within your reach when you follow the proven strategies we’re sharing.


Critical Success Factors and Strategies

The Strategic Role of PPC Advertising

PPC advertising played an absolutely critical role in our success. However, it didn’t work the way most sellers approach it. Rather than viewing it as an ongoing expense that eats into profit margins, we treated it differently. We saw it as a strategic investment in building long-term organic rankings. By front-loading our advertising spend during the crucial first few months, we generated the sales velocity needed. This helped us climb Amazon’s search rankings. Consequently, when we eventually reduced and eliminated our PPC spend, the product had already established enough organic momentum. It could sustain sales naturally.

Launch Day Tactics That Work in Amazon FBA

Launch day strategies matter more than most sellers realize. Amazon’s algorithm pays special attention to your initial sales velocity. We implemented several tactics to ensure strong performance from day one. First, we reached out to friends, family, and anyone we thought might genuinely benefit from the product. We encouraged them to place orders. Additionally, we took a grassroots approach. We visited coffee shops and gyms where our target demographic might hang out. We directly asked people to purchase the product right then and there. These efforts created the initial momentum that Amazon’s algorithm rewards with better rankings.

Why FBA Beats FBM

The decision to use Amazon FBA rather than fulfilling orders ourselves (FBM) proved instrumental to our success. When you use FBA, your products become eligible for the coveted Prime badge. This instantly makes them more attractive to Amazon’s 180 million Prime members. These members expect fast, free shipping. Moreover, Amazon prioritizes FBA products in search results. They know these products will deliver excellent customer experiences. This means more visibility, more sales, and ultimately more profit. All while maintaining the passive income model that makes Amazon FBA so attractive.

Building Manufacturer Relationships

Building strong relationships with manufacturers cannot be overstated. Our US-based manufacturer’s enthusiasm for the project led them to provide free samples. They worked collaboratively on the recipe and delivered incredibly fast turnaround times when we needed to reorder. This partnership became especially valuable when we made mistakes. You’ll see this in the next section. Furthermore, working with a domestic manufacturer meant faster shipping times and easier communication. We could put “Made in USA” on our packaging. This is a selling point that resonates strongly with many customers.


Biggest Mistakes and Lessons Learned

The $10,000 Inventory Disaster

Despite following best practices and leveraging years of Amazon selling experience, we still made one absolutely massive mistake. It cost us over $10,000 in lost sales. We ran completely out of inventory. This happened because we underestimated the initial demand. We failed to reorder quickly enough when we saw how well the product was performing. Running out of stock on Amazon is devastating. It kills your sales momentum, drops your search rankings, and hands customers directly to your competitors. The moment we realized inventory was running low, panic set in.

The Emergency Response

Our quick response saved us from an even worse outcome. We immediately turned down our PPC campaigns to slow the rate of sales. This gave us precious time to get new inventory produced. Simultaneously, we called our manufacturer and explained the urgent situation. Fortunately, our strong relationship with them helped. The fact that they’re based in the United States meant they could complete a new production run within just one week. This speed would have been impossible with an overseas manufacturer. Production and shipping overseas can easily take 60-90 days.

The Painful Waiting Period in Amazon FBA

Nevertheless, it still took several weeks for the new inventory to arrive at Amazon’s warehouses. It needed to become available for sale. During this stock-out period, we watched helplessly. Our carefully built rankings dropped. Competitors captured sales that should have been ours. The estimated $10,000 in lost sales represents not just immediate revenue. It also represents the long-term impact on our organic rankings and momentum. This experience taught us an invaluable lesson about inventory management. We now emphasize this heavily in our coaching programs.

Critical Lessons for Your Success

The key takeaways are crystal clear. Always order more inventory upfront than you think you’ll need. Monitor your stock levels religiously using Amazon’s inventory dashboard. Maintain excellent communication with your manufacturers. Have backup plans in place. Additionally, building relationships with reliable US-based manufacturers provides flexibility and speed. Overseas suppliers simply cannot match this. These lessons, while expensive, have made us better sellers. They will save our students thousands of dollars in avoided mistakes.


Why You Can’t Do This Alone

The Mentorship Advantage for Amazon FBA

Throughout my five years of selling on Amazon and helping thousands of students launch their own products, one truth has emerged repeatedly. Trying to build an Amazon FBA business alone is exponentially more difficult. It’s much harder than doing it with proper guidance. When you attempt to figure everything out yourself, you waste countless hours. You research conflicting information and make costly mistakes that could have been avoided. You often feel overwhelmed to the point of giving up. However, when you have a mentor who’s already walked the path, everything changes. They can show you exactly what works today. Your chances of success skyrocket.

The Comprehensive Program

This is precisely why we created the comprehensive Passion Product Formula program. Rather than leaving you to stumble through product research, manufacturer negotiations, listing optimization, and advertising strategies on your own, we provide something better. We offer over 115 step-by-step guided lessons. These walk you through every single aspect of launching a successful Amazon FBA business. Moreover, we host weekly live Q&A calls. You can ask me and our other experienced coaches any questions about your specific situation. This real-time support ensures you never feel stuck or uncertain about your next move.

Beyond Video Lessons

The program goes far beyond video lessons and Q&A calls. You’ll receive small group coaching sessions. We dive deep into your specific product and strategy. You’ll get one-on-one coaching calls that provide personalized guidance. This is tailored to your unique goals and challenges. Additionally, you’ll gain access to an exclusive Facebook community of fellow entrepreneurs. They’re on the same journey. This network becomes invaluable. You share insights, celebrate wins, troubleshoot problems, and maintain motivation when challenges inevitably arise.

Real people are achieving remarkable results through this program. They’re not trying to reinvent the wheel. Instead, they’re following a proven system. This system has generated millions of dollars in sales across hundreds of successful products. We’ve just proven that Amazon FBA works exceptionally well in 2025. We generated nearly $25,000 in profit from a single product in just six months. Now it’s your turn to apply these same strategies to your own passion product. Build the financial freedom you’ve been dreaming about.


Taking Action: Your Amazon FBA Journey Starts Now

The Evidence Is Clear

The evidence is absolutely undeniable. Amazon FBA still works remarkably well in 2025. This is true despite the increased competition and changing marketplace dynamics. Our transparent six-month case study proves something important. When you approach Amazon with the right strategy, focusing on passion products rather than generic private label items, you can build a genuinely profitable business. It generates substantial passive income. The $54,000 in revenue and nearly $25,000 in profit we achieved with carnivore jerky represents real, honest numbers. These account for every single expense. They’re not the inflated figures you see from fake gurus.

Success Requires the Right Strategy

However, success doesn’t happen by accident. It also doesn’t happen by following outdated strategies that worked five years ago but fail today. The competition has evolved. Customer expectations have risen. The only way to win is by creating unique products. These serve specific niche audiences with genuine passion and authenticity. This is where the Passion Product Formula separates successful sellers from those who struggle. They waste money and eventually give up. When you find a category you’re passionate about, identify an underserved audience, and create something truly unique, you build a business. Competitors simply cannot replicate it.

The Real Question for Amazon FBA

The question isn’t whether Amazon FBA works in 2025. We’ve definitively proven that it does. The real question is different. Are you willing to take action and commit to building your own passive income business? Will you continue watching from the sidelines while others create financial freedom? Or will you join the thousands of successful sellers who have transformed their lives through Amazon FBA? The opportunity is waiting for you right now. Every day you delay is another day of potential income lost.

Check out the link to learn more about the Passion Product Formula program. Start your Amazon FBA journey today. You’ll receive access to all 115+ step-by-step lessons, weekly live Q&A calls, small group coaching, and one-on-one support. You’ll also join an incredible community of entrepreneurs who will support you every step of the way. We can’t wait to follow along in your journey. We’ll celebrate your wins and help you build the passive income business you’ve always dreamed about. Your success story starts now.


Frequently Asked Questions

How much money do I need to start selling on Amazon FBA?

Based on our real case study, you can launch a product for approximately $5,000 to $6,000. This covers your initial inventory, Amazon fees, UPC codes, and basic tools like Helium 10. However, you can start with less if you order smaller initial quantities. You might also choose products with lower manufacturing costs. The key is understanding that this is an investment in a real business. It’s not a get-rich-quick scheme. Moreover, many sellers start with smaller budgets. They reinvest their initial profits to scale gradually over time.

Is it too late to start Amazon FBA with so much competition?

Absolutely not. While competition has increased, so has the overall size of the Amazon marketplace. The platform now attracts over 86 million visits daily. This means there’s more than enough customer traffic for well-positioned products. The key difference in 2025 is that you cannot succeed with generic products. You must create passion products that serve specific niche audiences. Our carnivore jerky launch proves that new sellers can still achieve remarkable success. This happens when they follow the right strategies and focus on creating genuine value.

What’s the difference between passion products and regular private label products?

Regular private label products are generic items you source from Alibaba. You slap your logo on them. You’re competing with hundreds of other sellers offering identical products. Passion products, on the other hand, are unique items created for specific niche audiences. They’re based on genuine understanding of their needs and desires. For example, instead of selling generic jerky, we created carnivore-approved jerky. We targeted people following the carnivore diet. This specificity allows you to build a real brand. You can command premium prices and avoid the race-to-the-bottom price wars that destroy profit margins.

How long does it take to become profitable on Amazon FBA?

Our case study shows that profitability can happen within the first full month. You need to launch strategically. We generated over $5,600 in profit during our first complete month of selling carnivore jerky. However, results vary significantly. It depends on your product choice, pricing strategy, and how well you execute the launch. Some sellers break even in their first month. They become profitable in month two. Others take 3-4 months to see positive returns. The important thing is viewing Amazon as a long-term business. Don’t expect overnight success.

Do I need to spend money on PPC advertising?

While not absolutely required, PPC advertising dramatically accelerates your success on Amazon. We invested heavily in PPC during our first few months. We spent $670-$1,400 per month to build momentum and climb search rankings quickly. This front-loaded investment allowed us to eventually reduce and eliminate PPC spending. We maintained strong sales. Think of PPC as rocket fuel for your launch. It gets you to orbit faster. But once you’re there, organic sales can sustain your business. Many successful sellers use minimal PPC after their initial launch phase.

Can I really build passive income with Amazon FBA?

Yes, Amazon FBA genuinely enables passive income. However, it requires upfront work to set up properly. Once your product is launched, ranked, and generating consistent sales, Amazon handles everything automatically. They pick, pack, ship, and manage customer service. Our experience in June and July proves this point. We drastically reduced and eliminated advertising while maintaining nearly $9,000 in profit. However, “passive” doesn’t mean “hands-off forever.” You’ll need to monitor inventory and manage reorders. You’ll optimize your listings periodically and potentially launch new products to scale. Nevertheless, FBA requires far less active work than traditional businesses or FBM selling.

Should I work with a US manufacturer or source from overseas?

For consumable products like food, beverages, supplements, and electrolytes, we strongly recommend US manufacturers. They provide faster turnaround times, easier communication, and better quality control. You also get the marketing advantage of “Made in USA” labeling. Our US manufacturer produced new inventory in just one week when we ran out of stock. This is impossible with overseas suppliers. However, for non-consumable products, overseas manufacturing can offer significant cost savings. The decision depends on your specific product category. It also depends on quality requirements and business model. The Passion Product Formula program helps you evaluate these factors for your unique situation.

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